Nigeria’s film industry, Nollywood, has been challenged to raise its game. Dr. Shaibu Hussieni, the Executive Director of the National Film and Video Censors Board (NFVCB), urged filmmakers to embrace collaboration and innovation to achieve higher quality storytelling and production values. He believes Nollywood has the potential to become a global powerhouse, but needs to focus on better scripts, higher technical standards, and stronger business practices.
- NFVCB calls for better storytelling in Nollywood.
- Emphasis on collaboration and networking among filmmakers.
- Focus on adopting new technologies and techniques.
- NFVCB pledges support through workshops and funding initiatives.
NFVCB Boss Calls for Better Storytelling
Speaking at the 6th Annual Gathering of the Nollywood Creative Minds Forum (NCMF) in Lekki, Lagos, Dr. Hussieni stressed the need for more compelling and authentic narratives. He encouraged filmmakers to tell stories that resonate with audiences both locally and internationally, showcasing the richness of African culture while adhering to professional standards.
Collaboration is Key
Dr. Hussieni praised the NCMF for fostering a spirit of collaboration within Nollywood. He emphasized the importance of networking and knowledge sharing among filmmakers to drive the industry forward. He noted that by working together, filmmakers can learn from each other, pool resources, and elevate the overall quality of Nigerian cinema.
Embracing Innovation
The NFVCB boss urged Nollywood to embrace the latest technologies and filmmaking techniques. He highlighted the need for training and capacity building to equip filmmakers with the skills to produce world-class movies. He also encouraged the adoption of innovative distribution models to reach wider audiences.
NFVCB Pledges Support for Filmmakers
Dr. Hussieni reassured filmmakers of the NFVCB’s commitment to supporting their growth. He highlighted ongoing initiatives like capacity-building workshops and plans for a Producers, Exhibitors, and Distribution Lab. The NFVCB also aims to facilitate access to funding and investment opportunities, potentially opening doors for international collaborations. He commended the NCMF’s efforts to promote dialogue and address the challenges faced by the industry, expressing optimism for a bright future for Nollywood.
Taking Nollywood to the Next Level
This call to action comes at a crucial time for the Nigerian film industry. While Nollywood has achieved remarkable growth in recent years, becoming the second-largest film industry globally in terms of output, it still faces challenges in terms of quality and global recognition. By focusing on better storytelling, embracing collaboration, and adopting new technologies, Nollywood can achieve its full potential and capture the attention of a global audience.